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Event Listing
Candy Annual Planning (September 2011)
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The Candy Annual Planning EPPS
Held on 9/18/2011 - 9/21/2011 at Orlando World Center Marriott Resort in Orlando, FL, United States
Confectionery suppliers will present programs for basic assortments and non-seasonal promotions to retailers across all channels.
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ECRM Category Community Pages
Click below for category Events, Promotions and more!
Candy Community |
Candy Buyer’s Choice Awards Winners (sponsored by Candy Industry)
Lucky Country – Best New Chocolate
Original Gourmet – Best New Non-Chocolate
Candy Dynamics – Best New Novelty
How It Works
MarketGate software facilitates preparation, presentation, review and execution of programs.
Before EPPSSuppliers preload images and item data for the items they wish to present and retailers provide item forms and spread sheets they use in planning ECRM preschedules meetings according to buyer responsibility. An ECRM team leader reviews process and software with each participant individually. At EPPSSuppliers are provided their own private display room where the meetings take place. Retailers and suppliers are given scanners and ipads or tablet computers which may be used to select items of interest, take notes and email recaps to those responsible for follow up. After EPPSFollow up site may be used to review notes and items, finalize programs, send recap emails and download product images, item forms, spread sheets. Watch A Brief Video About EPPS and How It Works
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Who Is Attending?
Click on the link below to see those who have signed up to date.
View Attendees
Cost & Benefits
Retailers, suppliers and brokers can increase business and speed to market while reducing supply chain costs.
Why Should I Come?
- Increase sales by improving assortment and promotional planning process
- Improve buyer efficiency by reducing or eliminating sales calls with suppliers throughout the year (50%)
- Free up buyers to spend more time in the stores and markets.
- Increase exposure to new suppliers capable of supplying stores
- Reduce supply chain costs by eliminating associated re-work
- Increase speed to market by 2-3 months
- View Our Animated Overview
Accommodations and Travel - ECRM will cover your hotel accommodations. Reservations are booked by ECRM upon receipt of registration
- ECRM provides meals and entertainment for the duration of the event.
- ECRM provides ground transportation to and from the event hotel.
- ECRM will cover your airfare. Our travel agents will contact you to arrange your air transportation.
- To contact ECRM's Travel Department directly, please call 440-498-0500. Tracey Barrett (ext. 1167) or Christopher DeJesus (ext. 1173).
| What will it Cost ?There are no buyer registration fees associated with attending the eventECRM will cover expenses for buyer attendees. Each buyer attendee will receive a 1 year MarketGate Premium License.
Fred Heavilon of Crayola, Llc. said:
"Over the past eight years I've attended many trade show events, presenting Crayola® and Silly Putty® products to customers across various channels. I'm happy to report that ECRM-run events consistently exceed my high expectations. Partnership with ECRM has been extremely advantageous to Crayola® business opportunities. Here is just a sampling of the vital support they provide. * Presenting new products to current and new customers * Securing customer commitments and/or follow-up meetings * Collecting customer feedback on products and services * Helping with sell through of closeout items * Management and scheduling appointments with valued potential clients * Ensuring easy set-up of presentation rooms or booths * Providing expert support and maintenance of website information. Perhaps what makes ECRM an outstanding leader in their field is a corporate culture that is guided by strong business values, including integrity, objectivity, partnership, innovation and high performance. Naturally, not all customers purchase new Crayola® products, but ECRM expertise gives Crayola® the best opportunity to achieve our greatest sales potential."
Mark Thorngren of Unilever said:
"ECRM has provided our senior-level sales, marketing and category management executives with a forum to meet with a great group of retailers from all channels of trade in a category-focused format."
Hugh Scollins of Bassett Brands said:
"You guys did it again. I thought with the economic conditions a lot of folks would stay home.Very good mix of chains, distributors and “Consultants”. Fab location and as usual great job by the ECRM team. Only problem is, your causing us a lot more work. All the follow up will result in new business and I will not be able to complain about how bad the economy is. Thanks again."
Bill Ladwig of Lewis Drug said:
"EPPS events are very rewarding and time well spent. The return on investment is unimaginable...Many have tried to copy ECRM's techniques, but have not been successful."
Susan Scherer of Kroger said:
“ECRM is a valuable asset to the new supplier and new item process for my business. The advantages to this format is time savings- the format allows me thoroughly review potential suppliers and potential new items in a fast, efficient manner. Distractions are kept to a minimum and I can walk away from a program with all the information needed to make sound decisions on new items or new suppliers. The software provided at the meetings is helpful as it allows me to quickly capture the items I am interested in.The advantage to a show is it allows me the ability to review a large number of suppliers in a fraction of the time it would take to interview them in this office.”
Stuart Hamilton of Vogue International Inc said:
"By attending ECRM International EPPS, Vogue International was provided a conduit to expand our distribution throughout Europe and Asia, something that would have been difficult to replicate had we not participated. ECRM provides a great platform for manufacturers and retailers from around the globe to meet and build potential long term business partnerships, and as a result of our meeting(s) in Athens, I have already put the show into our budget for 2010."
Dennis Markley of Kerr Drug, Inc. said:
"ECRM shows are the most efficient format of any buyer/vendor meetings available. A buyer can review more vendors, in a shorter time period, than any other format. I constantly tell vendors, no matter how many trade shows they attend, if they are not going to ECRM's, they are not spending their marketing funds wisely. If I were a vendor, I would definitely attend ECRM...I access the ECRM website weekly. The ability to see your past meeting notes, find item set up information, and vendor contact info is invaluable."
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Why Should I Come?
- Increase sales and speed to market
- Reduce travel and sales expense
- Eliminate redundancy and associated re-work
- MarketGate may be used throughout the year to increase sales and reduce expense
- View Our Animated Overview
What will it Cost ?Planning SessionThe Planning Session includes 20-minute one-on-one, pre-scheduled meetings in your own private meeting room. Click here to view photos. ECRM's MarketGate software is provided to aid in meeting planning, presentation and follow-up. The registration fees for attending the 20-minute Planning Session are as follows: | | Planning Session Fee : | $14,000.00 USD (20-minute meetings) for 2 attendee(s). | | | Additional Participants: | $500.00 USD per day per each additional attendee | | | Sellers are responsible for their own airfare. | | | | Fee includes • Accommodations • Meals • Meeting Room • Scheduled Appointments • 1 year MarketGate Premium License | | | Power HallThe Power Hall session is set up in private meeting spaces within a large ballroom, where each supplier has a private area with room for displays and materials. Click to View Event Photos for this Event. Buyers attending the Planning Sessions are scheduled to meet with suppliers registered for the Power Hall. Buyers and suppliers have pre-scheduled, one-on-one 10-minute appointments to review new items, promotions and other opportunities within their category focus. All of ECRM's technology is fully utilized at these meetings, which will facilitate presentation of programs in an abbreviated time frame as well as provide web-based tools to improve execution of programs. | | Power Hall Fee : | $8,500.00 USD (10-minute meetings) for 1 attendee(s). | | | Additional Participants: | $500.00 USD per day per each additional attendee | | | Sellers are responsible for their own airfare. | | | | Fee includes • Accommodations • Meals • Meeting Booth • Scheduled Appointments • 1 year MarketGate Premium License | | |
Fred Heavilon of Crayola, Llc. said:
"Over the past eight years I've attended many trade show events, presenting Crayola® and Silly Putty® products to customers across various channels. I'm happy to report that ECRM-run events consistently exceed my high expectations. Partnership with ECRM has been extremely advantageous to Crayola® business opportunities. Here is just a sampling of the vital support they provide. * Presenting new products to current and new customers * Securing customer commitments and/or follow-up meetings * Collecting customer feedback on products and services * Helping with sell through of closeout items * Management and scheduling appointments with valued potential clients * Ensuring easy set-up of presentation rooms or booths * Providing expert support and maintenance of website information. Perhaps what makes ECRM an outstanding leader in their field is a corporate culture that is guided by strong business values, including integrity, objectivity, partnership, innovation and high performance. Naturally, not all customers purchase new Crayola® products, but ECRM expertise gives Crayola® the best opportunity to achieve our greatest sales potential."
Mark Thorngren of Unilever said:
"ECRM has provided our senior-level sales, marketing and category management executives with a forum to meet with a great group of retailers from all channels of trade in a category-focused format."
Hugh Scollins of Bassett Brands said:
"You guys did it again. I thought with the economic conditions a lot of folks would stay home.Very good mix of chains, distributors and “Consultants”. Fab location and as usual great job by the ECRM team. Only problem is, your causing us a lot more work. All the follow up will result in new business and I will not be able to complain about how bad the economy is. Thanks again."
Bill Ladwig of Lewis Drug said:
"EPPS events are very rewarding and time well spent. The return on investment is unimaginable...Many have tried to copy ECRM's techniques, but have not been successful."
Susan Scherer of Kroger said:
“ECRM is a valuable asset to the new supplier and new item process for my business. The advantages to this format is time savings- the format allows me thoroughly review potential suppliers and potential new items in a fast, efficient manner. Distractions are kept to a minimum and I can walk away from a program with all the information needed to make sound decisions on new items or new suppliers. The software provided at the meetings is helpful as it allows me to quickly capture the items I am interested in.The advantage to a show is it allows me the ability to review a large number of suppliers in a fraction of the time it would take to interview them in this office.”
Stuart Hamilton of Vogue International Inc said:
"By attending ECRM International EPPS, Vogue International was provided a conduit to expand our distribution throughout Europe and Asia, something that would have been difficult to replicate had we not participated. ECRM provides a great platform for manufacturers and retailers from around the globe to meet and build potential long term business partnerships, and as a result of our meeting(s) in Athens, I have already put the show into our budget for 2010."
Dennis Markley of Kerr Drug, Inc. said:
"ECRM shows are the most efficient format of any buyer/vendor meetings available. A buyer can review more vendors, in a shorter time period, than any other format. I constantly tell vendors, no matter how many trade shows they attend, if they are not going to ECRM's, they are not spending their marketing funds wisely. If I were a vendor, I would definitely attend ECRM...I access the ECRM website weekly. The ability to see your past meeting notes, find item set up information, and vendor contact info is invaluable."
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Why Should I Come?
- Sales increase as the category focus facilitates development of improved programs.
- Save time and money as the meetings at EPPS can replace home office appointments.
- The proactive environment of the planning sessions helps to breed creativity and innovation.
- Utilize system tools to aid in meeting planning, presentation, and to facilitate follow up and execution of programs.
- Sales increase as execution improves.
What Will It Cost? ECRM recognizes the broker as a member of the manufacturer sales team. The registration fee for brokers or manufacturers and sales reps is: $500.00 USD per person per day. The fees cover the following:
- All accommodations, meals and social events.
- ECRM® MarketGate™ Mobile software, which may be used on a day-to-day basis to schedule meetings, document notes and transfer product data electronically (with manufacturer permission).
- 1 year MarketGate Premium License, which includes web tools valued at several hundred thousand dollars:
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- Ad Comparisons: Search retail circular ads by manufacturer, category, brand or market from over 160 chains in 60 markets.
- Product Library/Forms Assistant: Manufacturers may give you access to product data and images, which can be downloaded directly into the retailers’ custom new item forms.
- Meeting Follow-Up: Manufacturers may give you access to Meeting Follow-Up to facilitate execution of programs discussed at EPPS.
- Broker Portal: Manufacturers use to facilitate and find new representation. Brokers may use to facilitate communication to both retailer and manufacturer.
Fred Heavilon of Crayola, Llc. said:
"Over the past eight years I've attended many trade show events, presenting Crayola® and Silly Putty® products to customers across various channels. I'm happy to report that ECRM-run events consistently exceed my high expectations. Partnership with ECRM has been extremely advantageous to Crayola® business opportunities. Here is just a sampling of the vital support they provide. * Presenting new products to current and new customers * Securing customer commitments and/or follow-up meetings * Collecting customer feedback on products and services * Helping with sell through of closeout items * Management and scheduling appointments with valued potential clients * Ensuring easy set-up of presentation rooms or booths * Providing expert support and maintenance of website information. Perhaps what makes ECRM an outstanding leader in their field is a corporate culture that is guided by strong business values, including integrity, objectivity, partnership, innovation and high performance. Naturally, not all customers purchase new Crayola® products, but ECRM expertise gives Crayola® the best opportunity to achieve our greatest sales potential."
Mark Thorngren of Unilever said:
"ECRM has provided our senior-level sales, marketing and category management executives with a forum to meet with a great group of retailers from all channels of trade in a category-focused format."
Hugh Scollins of Bassett Brands said:
"You guys did it again. I thought with the economic conditions a lot of folks would stay home.Very good mix of chains, distributors and “Consultants”. Fab location and as usual great job by the ECRM team. Only problem is, your causing us a lot more work. All the follow up will result in new business and I will not be able to complain about how bad the economy is. Thanks again."
Bill Ladwig of Lewis Drug said:
"EPPS events are very rewarding and time well spent. The return on investment is unimaginable...Many have tried to copy ECRM's techniques, but have not been successful."
Susan Scherer of Kroger said:
“ECRM is a valuable asset to the new supplier and new item process for my business. The advantages to this format is time savings- the format allows me thoroughly review potential suppliers and potential new items in a fast, efficient manner. Distractions are kept to a minimum and I can walk away from a program with all the information needed to make sound decisions on new items or new suppliers. The software provided at the meetings is helpful as it allows me to quickly capture the items I am interested in.The advantage to a show is it allows me the ability to review a large number of suppliers in a fraction of the time it would take to interview them in this office.”
Stuart Hamilton of Vogue International Inc said:
"By attending ECRM International EPPS, Vogue International was provided a conduit to expand our distribution throughout Europe and Asia, something that would have been difficult to replicate had we not participated. ECRM provides a great platform for manufacturers and retailers from around the globe to meet and build potential long term business partnerships, and as a result of our meeting(s) in Athens, I have already put the show into our budget for 2010."
Dennis Markley of Kerr Drug, Inc. said:
"ECRM shows are the most efficient format of any buyer/vendor meetings available. A buyer can review more vendors, in a shorter time period, than any other format. I constantly tell vendors, no matter how many trade shows they attend, if they are not going to ECRM's, they are not spending their marketing funds wisely. If I were a vendor, I would definitely attend ECRM...I access the ECRM website weekly. The ability to see your past meeting notes, find item set up information, and vendor contact info is invaluable."
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How Do I Sign Up?
Click on the link below to register for EPPS.
Register
Have Questions?
Please contact Ed Reilly by phone at 508-533-3725 or email.
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